May was the month of the launch of the new wheels of Fulcrum the Speed 42 & 57. For the brand and for us it meant more than just a PR launch. Before the release of the new wheels, Fulcrum also launched a new brand campaign, Form Function Fulcrum a fresh look & feel to keep growing as a brand and as a company.
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Fulcrum Speed 42 & 57 Wheels - PR Launch
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May was the month of the launch of the new wheels of Fulcrum the Speed 42 & 57. For the brand and for us it meant more than just a PR launch. Before the release of the new wheels, Fulcrum also launched a new brand campaign, Form Function Fulcrum a fresh look & feel to keep growing as a brand and as a company.