Monday Break - Issue 130
Are you ready for The Traka?
Fresh off the boat: Gobik x Mallorca 312
Right before heading into Traka mode, we wrapped up a wild weekend in Mallorca with Gobik. At the heart of the Mallorca 312—a true gran fondo legend—we ran two special activations.
During the expo, fans and riders got a unique chance to customize their own Gobik jersey—a line-out-worthy opportunity that added a personal flair to their kit. On race day, we shifted gears and threw a “Bidon Party”, handing out hydration (and hype) right when it was needed most.
And now, from the shores of Mallorca to the dust of Girona...
Velodrom: Odeon
A new era in cycling retail opens in Girona.
Velodrom has taken over the legendary Odeon theatre and transformed it into a bold new concept store—Velodrom: ODEON. It’s more than a shop; it’s a space where heritage, design, and cycling intersect. Expect curated gear, unique activations, and a full calendar of events.
Fantasy Gravel: Make your picks for Traka
Who's your pick for the win?
Get ready for one of the biggest gravel weekends of the year!
Download the Fantasy Gravel app, lock in your rider picks, and claim your spot on the leaderboard.
Make sure to update the app before race day to access all the new features we’ve launched just for Traka. We’ll be following the 360 and 200 races with live streaming on Friday and Saturday — don’t miss a moment!
Neversecond
When it comes to gravel, fueling is everything—and Neversecond is making sure no one in Girona rides empty.
This week, the brand brings its science-first fueling philosophy straight to the streets with a full calendar of activations:
La Comuna Pop-Up: Right in the center of Girona, the Neversecond pop-up space at La Comuna is open all week for riders to test products, get tailored nutrition advice, and prepare like the pros. Whether you're racing the 100, 200, or going all-in on the 360, this is where your fueling plan gets locked in.
Athlete Talk: Join an intimate conversation with elite riders Mattia de Marchi, Sofia Gomez-Villafañe, and Matt Beers—a rare opportunity to hear firsthand how they manage nutrition, pacing, and strategy across ultra-distance gravel. Expect practical insights and a few wild race stories.
VIP Race Experience: For a lucky few, Neversecond is offering a front-row seat to the Traka 360. The VIP vehicle will follow key moments of the race across various checkpoints, offering an inside view of just how tough—and beautiful—this course really is.
The Gravel Times: And of course, Neversecond is also behind The Gravel Times—your go-to daily digest during Traka week. Expect stories from the course, rider interviews, cultural picks, rumors, and everything happening off the start line.
SRAM
Going all-in for Traka week, turning Girona into their home and hub for all
Casa SRAM will be the social heartbeat of the week—hosting community rides, stretching and core sessions, and athlete-led meetups. Velocio is also hosting their own space within the house and serving up some waffles throughout the week. Whether you're racing or just here for the vibes, it’s the place to move, recover, and connect.
Official Expo Presence: Visit SRAM at the Traka expo for a closer look at their latest gravel tech—from wireless drivetrains to race-ready wheelsets. The booth will also serve as a meeting point for brand activations, Q&As, and impromptu hangouts.