Monday Break - Issue 117
Start your week right with our curated newsletter, bringing you inspiring stories, exciting news, and innovative projects from the world of sports.
J. Demsky x Gobik Factory Team
Gobik just launched their new collab with J. Demsky, “WELCOME TO THE NEO-FUTURE” for their Factory Team 2025 Kit.
When art meets performance, boundaries dissolve. The Factory Team 2025 collection emerges as a masterpiece of collaboration with visionary artist Demsky, where his neo-futuristic imagination transforms elite cycling into an unparalleled form of self-expression.
Nike is broken. Can Elliott Hill fix it?
In the summer of 1990, Nike hosted a grand party to celebrate its new Beaverton campus, but 26-year-old Elliott Hill, a sales associate, wasn’t invited. Despite this, Hill had already impressed the company after securing an internship and working hard. He was eventually offered a sales job managing 168 apparel accounts across North Texas and Oklahoma.
Yeti Just Re-Released an Elusive, Affordable Cult Favorite
Yeti is back with its popular Rambler Pour Over, a high-quality coffee-making tool designed for outdoor enthusiasts. After selling out quickly last year, it’s now available again in four colors. We are in love!
CANYON signs on for top-tier partnership with TRAKA Gravel Race
Canyon and Klassmark plan to make The Traka the world’s biggest gravel party, bringing global athletes and fans along with ambition to double female participation.
When will the sports media bubble pop?
The sports media bubble is about to burst. As cable bundles disintegrate, sports fans are now footing the bill for what was once subsidized by non-sports viewers. This trend is making sports streaming more expensive, and major leagues like the NFL and NBA may eventually have to reduce prices or stream games themselves. The current setup is unsustainable, and we may soon see sports leagues reclaim broadcasting rights for their own platforms.
What Does It Mean to Invest in Women’s Performance?
Investing in women's performance is more than just running targeted ads to a female demographic. See what it really takes to create a strategy that will grow your brand.